Ellissa Jayne runs a successful branding and design business - ellissajayne.com.au
She works with a large number of clients on long term projects, she works through an in depth process of getting to know her clients, building their brand and really understanding what they want.
Ellissa works over a 3 – 4 month period building their visual brand with logo, website design & development and supplementary products such as ebooks and e course design.
She is by far the hardest working designer I know, and one of the most talented with a strong and creative style, that always produces a brand that her clients fall in love with.
Ellissa had some excellent processes in place using basecamp and other project management tools, but managing everything was taking up a lot of her time.
Ellissa realized she needed to outsource project management so she could maintain the close working relationship she had with her clients, and concentrate on designing rather than answering emails and client management.
Ellissa and I started to work together in Jan 2105 to review her processes to enable her to speed up the creative process and build a clear step by step process for her design projects.
To begin with this was a short term project to review and advise on new project management process and timelines. I initially split her timeline into bite size chunks, allows Ellissa to outsource various jobs not design related to her team. Each segment of the project was scheduled and broken down into achievable tasks.
I also produced some how to guides to assist her clients and answer basic questions, again saving her time on client management.
Once this element had been approved it was implemented into Basecamp as a template meaning Ellissa could set up new clients with a standard schedule quickly and easily.
The outcome has been that I now meet with her clients before design phase and ensure Ellissa has all she needs before she starts to design and that her clients are clear about their objectives and vision. I write the creative brief together with her clients and ensure all content is delivered and finalized before development phase.
This has allowed Ellissa to take on more clients and concentrate on doing what she does best – designing amazing brands for her clients, and providing them with a consistent and professional service.